by dev@gerundio.com.mx | December 17, 2024 | Our ideas, Experience and Interaction
Service Design: How to Deliver a Truly Omnichannel Experience? By: Jesica Trejo Imagine the following: lately, you've been feeling drained, you go to your trusted specialist, and they tell you that you need to undergo several clinical tests to...
by Eric Gerundio | December 3, 2024 | Activation and Growth, Our ideas, Marketing
Buen Fin: Tips and Lessons for Businesses and Consumers By: Eric Silva El Buen Fin has become one of Mexico's most important commercial events. From its inception to the present day, it has been a phenomenon that has driven...
by dev@gerundio.com.mx | November 19, 2024 | Our ideas, Innovation
Let AI run it. By: Carlos De Santiago Last month, at Adobe Max 2024, new features were unveiled that are revolutionizing the way its users will work, and they are all centered around generative artificial intelligence models...
by Eduardo Gutierrez | November 4, 2024 | Our ideas, Experience, Business and Strategic Design
Will streaming platforms die? By: Eduardo Gutiérrez The 2010s were just beginning; Rihanna and LMFAO were playing on the radio, the word smartphone was starting to be used everywhere, and movie buffs and casual viewers alike were heading to a branch of the now-defunct...
by Eric Gerundio | October 30, 2024 | Our ideas, Business and Strategic Design
The Magic of Memorable Experiences: How to Build Long-Term Customer Relationships? By: Elena Benítez In a saturated market, capturing attention is only the first step. What is truly valuable is winning customer loyalty, that solid relationship that...
by dev@gerundio.com.mx | October 9, 2024 | Our ideas, Research and Strategy
Breaking the Algorithm: The Search for Authenticity in the Digital Age By: Rodrigo Guerrero In a reality where algorithms dominate the content we consume and it seems our devices are listening to us, the much-promised personalization can become a...
