We work with a comprehensive approach and end-to-end services.

Services

Research and Strategy

We assist you in defining who you are within your competitive context and where to steer your efforts.

  • Definition of user personas and jobs to be done
  • Validation of concepts and value proposition
  • Study of growth opportunities by category
  • Digital product iterations and UX improvements
  • Innovation workshops and consulting

Brand and Communication

We help you design your identity and give a face to your business.

  • Brand architecture
  • Brand strategy
  • Visual identity
  • Naming
  • Verbal identity
  • Design systems
  • Communication strategy

Experience and Interaction

We assist you in designing how to deliver your value proposition through various channels.

  • Usability testing
  • Digital product design (UX)
  • Service design (CX)
  • UI design and design systems
  • Development of websites, online stores and apps
  • Iterative design and product improvements

Activation and Growth

We help you stay present in your users’ lives.

  • Analysis and definition of customer journey
  • Validate marketing and monetization
  • Test acquisition models and digital marketing
  • Improve retention and loyalty
  • Experimentation and UX/UI product testing
  • Data analysis / improvements based on data
  • Design of internal teams

What our clients say

“The Gerundio process, like all good things, is not easy. But like everything that is not easy, it is transformative."

ANTONIO GARCÍA
Founder / Suma Suma

“The most valuable thing about working with Gerundio is the human warmth and professionalism of their team; more than a supplier, they were an ally, which led them to think and rethink each part of the process.”

NEL SILVA
CMO / Doters

“The most valuable thing about working with Gerundio is the human warmth and professionalism of their team; more than a supplier, they were an ally, which led them to think and rethink each part of the process.”

ROGELIO CUEVAS
CEO / Centraal - Emprendedor

“Now we are clear about our pains and we can take action on it. They opened up the panorama for us by getting closer to listening to what our clients and investors need.”

DANIEL MIZRAHI
CEO / Propeler

“I found a comprehensive solution with a multidisciplinary team; experienced experts in each area, which worked very well for me. Soon we will be launching to the market.”

PABLO VELASCO
CEO / Guga 21 

“Gerundio helped me build my brand identity in an empathetic, deep, and multidimensional way.”

ALEJANDRO SOUZA
Co-founder / Wemerang

“An agile, gratifying, and shared experience.”

DAVID CORONA
CMO / Hasbro

“I was able to see my business from the customer's point of view and identify opportunity areas. Today I have proposals on how to correct them with digital tools.”

ÁLVARO MIGOYA
Director General / Innes Aire