by Andrea Vallarta | October 25, 2022 | Our ideas, Innovation, Marketing
Growth Hacking, the new trend in digital marketing? With so many methodologies, terms, and adjustments in the world of business innovation and growth, is Growth Hacking really a new trend in digital marketing?, what is the best way to understand...
by Eduardo Gutierrez | Oct 17, 2022 | Our ideas, Innovation
Una creatividad para todas y todos Es común pensar que la creatividad es una habilidad reservada solo para aquellos rebeldes e insurrectos que no se conforman con lo establecido, o para los afortunados nacieron con un talento excepcional, pero la realidad es que todas...
by Eduardo Gutierrez | October 10, 2022 | Our ideas, Business and Strategic Design
Let's talk about Business to Person (B2P). The separation that has been made until now between Business to Consumer (B2C) and Business to Business (B2B) has expired. This configuration creates a significant distance with those involved in the experience, and...
by Eduardo Gutierrez | Apr 1, 2022 | Our ideas, Experience
What is a customer journey and how is it made? By the Gerundio team Do you know how, when, and where your customers interact most with your brand? Do you have any idea what kind of emotions they feel during all these interactions? Don't miss this article and...
by Eduardo Gutierrez | Mar 23, 2022 | Our ideas, Experience
5 keys to detecting insights in your audiences Regardless of your business type or the industry you are in, it is essential that you know your customers and users deeply. Don't miss the 5 keys we prepared for you and learn how to detect...
by Eduardo Gutierrez | Mar 7, 2022 | Our ideas, Experience
What does a positive brand experience look like? We've all had different experiences with the brands we use in our daily lives, but have you ever wondered what makes some leave us more satisfied than others? Don't miss this article to find out what it's like...