by Axel Tinoco | July 22, 2024 | Our ideas, Innovation
Breaking the Mold: Unusual Marketing Tactics to Stand Out in the Market By: Alan Luna In a world where competition is fierce and consumer attention is increasingly fleeting, companies need to be creative to stand out. Tactics of...
by Axel Tinoco | July 15, 2024 | Activation and Growth, Our ideas
How to Use Storytelling to Boost Your Marketing Strategy By: Eric Silva People like to hear stories for several intertwined reasons. Firstly, stories evoke emotions and allow us to connect with the characters and their...
by dev@gerundio.com.mx | July 8, 2024 | Our ideas, Innovation
Learning from Figma: Innovation Based on Deep Understanding of Its Users and the Digital Design Process By: Carlos De Santiago In recent years, Figma has undergone a remarkable evolution beyond its original function as a design tool and...
by dev@gerundio.com.mx | July 2, 2024 | Our ideas, Branding
Personal Brand Consistency: Rhode and Hailey Bieber The success of Rhode demonstrates how personal brand consistency can transform into a Loyalty Ecosystem 3.0. By aligning a defined visual identity with high-turnover products, CLV is optimized.
by Axel Tinoco | June 24, 2024 | Our ideas, Innovation
The Value of the Face: Face ID and Digital Security By: Eric Silva On June 21st, International Selfie Day was celebrated, an observance that, as its name suggests, emerged as a way to acknowledge the popularity of the selfie in current culture. Undoubtedly, it has...
by dev@gerundio.com.mx | June 17, 2024 | Our ideas, Innovation
Two paths to capitalize on the market: disruptive innovation vs. strategic integration By: Carlos De Santiago On June 10, 2024—within the framework of WWDC24—Apple announced the arrival of its artificial intelligence model, which it called “Apple Intelligence”...
