by Alan Lam | Mar 14, 2023 | Experience and Interaction, Projects
Engen + Gerundio How to bet on modernization without ceasing to be professionals? Giving a new face to the digital cover letter. Engen is a leading financial company in the Mexican market and specialized in the corporate finance industry. As part of a digital...
by Alan Lam | Mar 13, 2023 | Activation and Growth, Branding and Communication, Experience and Interaction, Projects, Research and Strategy
Sin Reglas + Gerundio How to contribute to breaking paradigms? Embracing empathy to develop creativity. Sin Reglas is a women’s project for women. This femtech was born with the intention that more and more women experience menopause fully and freely. With this...
by Alan Lam | Mar 12, 2023 | Branding and Communication, Experience and Interaction, Projects
Prometec + Gerundio How to encourage better decision-making through data visualization? Articulating a value proposition to deliver a coherent and empathetic brand experience. Prometec is a company dedicated to the development of intelligent technology tools that...
by Alan Lam | Mar 11, 2023 | Branding and Communication, Experience and Interaction, Projects
Wemerang + Gerundio How to face a super powerful project? Translating a global movement into a brand. Wemerang is the first crypto-economy-boosted app to empower everyday heroes and look out for the good of people, animals, and the planet. Understanding the scope and...
by Alan Lam | Mar 10, 2023 | Experience and Interaction, Projects, Research and Strategy
BUNA + Gerundio How to represent a purpose in a digital medium? Capturing a brand essence to communicate it between channels. BUNA is a company that, in addition to selling coffee, honey, and chocolate, is moved by the conservation of the ecosystems where its...
by Alan Lam | Mar 9, 2023 | Branding and Communication, Experience and Interaction, Projects
Tallero + Gerundio How to imitate the physical experience in an online channel? Reinterpreting the experience to boost the business. Tallero is a Mexican company expert in the design and manufacture of custom furniture. After a period of rapid growth, they detected...