Gerund
  • About us
  • Services
    • Strategic Design and Innovation
    • Brand and Communication
    • Experience and Interaction
  • Our work
  • Deciphering
    • Decoding Loyalty
    • Decoding the Yo-Sphere
    • Decoding Financial Digitalization
  • Blog
  • Contact
  • ENG
  • ESP
Decoding New Investment Methods

Decoding New Investment Methods

by dev@gerundio.com.mx | October 21, 2024 | Deciphering, Thought

Deciphering New Digital Investment Avenues This report analyzes low-risk investment options in depth, including mutual funds, fixed-income bonds, real estate, and bank deposits, explaining how they work and what benefits...
Decoding new ways to take care of ourselves

Decoding new ways to take care of ourselves

by dev@gerundio.com.mx | May 13, 2024 | Deciphering, Thought

Deciphering New Ways of Caring for Ourselves The COVID-19 pandemic acted as a catalyst, further accelerating transformations that were already underway. This impetus has been particularly felt in the way we approach our health. Both at the...
Decoding New Ways to Buy Groceries

Decoding New Ways to Buy Groceries

by dev@gerundio.com.mx | May 13, 2024 | Deciphering, Thought

Deciphering New Ways of Buying Food From the era of globalization to the implementation of digitalization, society's eating habits have undergone a transformation, with people opting for more practical alternatives….
For those of us who watch the Super Bowl for the commercials

For those of us who watch the Super Bowl for the commercials

by Andrea Vallarta | Feb 17, 2024 | Blog, Branding, Brand and Communication

Para los que vemos el Super Bowl por los anuncios Por: Cecilia Rodríguez Los anuncios del Super Bowl (a diferencia de cualquier otro anuncio en cualquier otro momento del año) se esperan con anticipación, no los muteamos, no le cambiamos, pero eso sí, los criticamos....

Recent Posts

  • Does your customer journey end with a purchase? The tactical error that destroys your retention
  • Gamification in loyalty: when it works, when it fails, and why the difference matters
  • Why the cosmetic rainbow destroys customer lifetime value
  • What Loyalty Leaders Know (and You Don't)
  • Is your points program only accumulating balances? 

Recent Comments

No comments to show.

Drive your business forward

We connect business goals with real human needs to design brands, products, and services that create value and loyalty.

Contact us
Gerund

It is a strategic design agency that helps organizations grow by understanding, designing, and activating better relationships between people and businesses.

  • About the gerund
  • SERVICES
  • PROJECTS
  • Studies
  • Blog
  • CONTACT

About the gerund

  • PROJECTS
  • CONTACT

Services

  • Strategic Design and Innovation
  • Brand and Communication
  • Experience and Interaction

Studies

  • Decoding Loyalty
  • Decoding the Yo-Sphere
  • Decoding Financial Digitalization

Blog

Does your customer journey end with a purchase? The tactical error that destroys your retention

Why the Cosmetic Rainbow Destroys Customer Lifetime Value By Elena Benitez, CEO & Founder of Gerundio. Treating the customer's journey as a straight line that ends with a thank you for the purchase is the reason why your churn is higher than...

Gamification in loyalty: when it works, when it fails, and why the difference matters

Why the Cosmetic Rainbow Destroys Customer Lifetime Value By Elena Benitez, CEO & Founder of Gerundio. By Lalo, Head of Strategy & Content at Gerundio. Monitoring artificial activity spikes is often mistaken for success. That metric...

Why the cosmetic rainbow destroys customer lifetime value

Why the Cosmetic Rainbow Destroys Customer Lifetime Value By Elena Benitez, CEO & Founder of Gerundio. The saturation of logos with rainbow colors during the month of June has become one of the biggest sources of cynicism in the...

Av. Constituyentes 143, San Miguel Chapultepec II Secc, Miguel Hidalgo, 11850 Mexico City, CDMX

Privacy Notice