How to stand out in the world of Artificial Intelligence?

by Paola Morales | March 26, 2025 | Experience and Interaction, Brand and Communication, Projects

Gerund + Emergence How to stand out in the world of Artificial Intelligence? Designing a brand that projects vision and depth Services Brand and Communication Experience and Interaction Challenge Emergence AI is a startup that is revolutionizing the field of...

How to bring a loyalty program to life that takes Mexicans to the skies?

by Paola Morales | January 16, 2025 | Experience and Interaction, Research and Strategy, Brand and Communication, Projects

Gerund + Doters How to bring to life a loyalty program that gets Mexicans to fly? Building the brand of a new loyalty program comprehensively Services Strategic Design and Innovation Brand and Communication Experience and Interaction Challenge Doters is a...

How to simplify the offering of financial services?

by Paola Morales | October 10, 2024 | Research and Strategy, Brand and Communication, Projects

Gerund + BASE How to simplify the offer of financial services? Strategically orienting a brand evolution Services Strategic Design & Innovation Brand & Communication Challenge BASE is a financial institution specialized in trade operations...

How to convey an educational offer in a strategic way?

by Paola Morales | August 19, 2024 | Research and Strategy, Brand and Communication, Projects

Gerund + Semper Altius Network of Schools How to strategically convey an educational offering? Listening to parents and mothers to achieve effective communication Services Strategic Design and Innovation Brand and Communication Challenge The Network of Schools...

How to lead the change in investments in Latin America?

by Paola Morales | September 15, 2022 | Experience and Interaction, Research and Strategy, Brand and Communication, Projects

Gerundio + Rumbo Ventures How to lead change in investments in Latin America? By helping entrepreneurs and sustainable projects change course Services Strategic Design & Innovation Brand & Communication Experience & Interaction Challenge Rumbo Ventures is...

How to promote environmentally responsible habits through play?

by Paola Morales | September 14, 2022 | Experience and Interaction, Brand and Communication, Projects

Gerund + The Green Gang How to foster ecologically responsible habits through gameplay? Creating an exciting app that invites players to heal the planet Services Brand and Communication Experience and Interaction Challenge The Green Gang is a mobile application designed...