Decoding grocery delivery and pick-up online platforms
We analyzed the food industry in Mexico and the world, learned about its main actors and understood some relevant trends. We then spoke one-on-one with users of this kind of services and learned about their experiences.
Some trends you will find:
- Vegetables, sustainability and health
- Apps or platforms powered by A.I. to eat healthy
- Platforms to do the supermarket
Deciphering is a series of reports in which we share learnings we’ve obtained through research efforts focused on customers and users of specific industries.