Decoding Physical and Emotional Well-being Platforms

 

There is a proliferation of platforms seeking to bring wellness closer to people, regardless of the time or place they are in. In Gerundio, we analyzed and understood some relevant trends to then speak one-on-one with users of this type of service and learn about their experiences.

Some trends you'll find:
  • Psychology, meditation, and sleep hygiene
  • AI-powered apps or platforms to feel better
  • Practices wellness most used by people

Deciphering It is a series of reports in which we share learnings we have obtained through customer and user-centric research efforts in specific industries.


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