We use strategic design to transform the relationship between businesses and people.
We help organizations make better decisions through an integrated understanding of their business, context, and people.
Services
Strategic Design and Innovation
We understand people, context, and business to clearly define what to do, why it matters, and where to focus efforts.
Brand and
Communication
We build brands with a strategic basis and bring them to life through clear, consistent, and relevant communication systems.
Experience and
Interaction
We design and optimize experiences, services, and digital products to work better for both people and business.
We are an empathetic team that designs through understanding and collaboration.
Emergence
How to stand out in the world of Artificial Intelligence?
Doters
How to bring a loyalty program to life that takes Mexicans to the skies?
Base
How to simplify the offering of financial services?
We design with empathy to transform the relationships between people and the brands, products, and services they use.
What our clients say
“The Gerundio process, like all good things, is not easy. But like everything that is not easy, it is transformative."
ANTONIO GARCÍA
Founder / Suma Suma
“The most valuable thing about working with Gerundio is the human warmth and professionalism of their team; more than a supplier, they were an ally, which led them to think and rethink each part of the process.”
NEL SILVA
CMO / Doters
“The most valuable thing about working with Gerundio is the human warmth and professionalism of their team; more than a supplier, they were an ally, which led them to think and rethink each part of the process.”
ROGELIO CUEVAS
CEO / Centraal - Emprendedor
“Now we are clear about our pains and we can take action on it. They opened up the panorama for us by getting closer to listening to what our clients and investors need.”
DANIEL MIZRAHI
CEO / Propeler
“I found a comprehensive solution with a multidisciplinary team; experienced experts in each area, which worked very well for me. Soon we will be launching to the market.”
PABLO VELASCO
CEO / Guga 21
“Gerundio helped me build my brand identity in an empathetic, deep, and multidimensional way.”
ALEJANDRO SOUZA
Co-founder / Wemerang
“An agile, gratifying, and shared experience.”
DAVID CORONA
CMO / Hasbro
“I was able to see my business from the customer's point of view and identify opportunity areas. Today I have proposals on how to correct them with digital tools.”
ÁLVARO MIGOYA
Director General / Innes Aire